love love starbucks (and knitting! I do have a few starbucks photos without it, but even I was surprised how often I've photographed my knitting there!).
my gold customer card says I've been a loyal customer since 2003 (it's actually more like 1995 or so, but I don't think they had cards back then!). they've changed their loyalty program from offering discounts on every purchase to offering a free drink of your choice after 10 purchases. and yesterday I used my latest free drink coupon to treat myself to my favorite - grande, non-fat, triple shot, extra hot latte. how cool to get that $4.44 beverage for free!